On Saturday 4 June 2005, the Vinex-suburb Vathorst (large-scale new housing development) hosted  VATHORST GRAND PARADE, a parade in which contemporary cars – as the favourite consumer products of Vathorst inhabitants – took centre stage.

The concept for the parade was developed by designer Neeltje ten Westenend and choreographed by Martin Butler,  introducing traditional village aspects like marching bands and marionettes and reworked them into a contemporary setting.

The project was the temporary conclusion to Westenends research project ‘Who’s Afraid of Vinex?’ and supported by Casco in Utrecht.